Our positioning

Leading Brand of Metal Access Control in China.


Our Values

Pursuit: Based on respecting corporate culture, orderly platform and execution system, build a platform for striver, entrepreneur and partner to form the corporate structure, organization, right and obligation with comparable Roman civism.


Dream: “Tongren spirit & Qianyu culture” as foundation, striver as base, keep attracting entrepreneurs and partners to join us. Elites can realize their dreams under corporate lead.

(Tongren spirit: respect knowledge, respect personality, unity in diversity and mutual penetration of opposites.


Qianyu culture: everyone knows his position and keeps moving towards his mission or goal; communicate with the outside world in a positive & pleasant mood. ) 


Vision: Take ambition of company as a starting point, continually strengthen corporate core competitiveness through organized market segmentation, goal decomposition and responsibility management, make us an outstanding corporation in security & intelligent field. 


Customer: Take reality and future need of customers as base, keep innovating and meeting customers’ need and desire by strengthening the “summarize-insight-discover” mechanism, so as to activate the whole enterprise and keep our enterprise and employees growing.


Proposal: Advocate to combine customers, employees and cooperators (suppliers, counterparts, and node enterprises of industrial chain) together as an community of interests, complement each other, expand and develop together.


Spirit: Praise the Jinggangshan Spirit—“Keep the faith, work hard, be practical & realistic, be brave in innovation, rely on the masses, pursue victory”, and the spirit which constantly releases energy of organization, makes our organization keep progressive all the time.


Culture: Unceasingly practice accumulated culture—“pursuit, proposition, spirit”, so as to comply with individual personality; in this way create our own unique Endeavour & Tongren & Qianyu culture and keep them growing endless.


Tongren culture: respect knowledge, respect personality, unity in diversity and mutual penetration of opposites.


Qianyu culture: everyone knows his position and keeps moving towards his mission or goal; communicate with the outside world in a positive & pleasant mood. )


Our mission: 


For customers: Build the bridge of vertical security solution, offer customers high cost-effective solution, product assortment and service.


For employees: Cultivate & provide boiling entrepreneurial platform and start a new fiery era for everyone to make their dreams come true.


For distributors: Open the window of industry direction, pave the way for distributor’s efficient operation.


For cooperators: Introduce cooperating system, found enterprise alliance, by integrating resources to achieve shareholders’ & stakeholders’ dream bigger and stronger.


Our core capabilities:

Insight into predictable contingency strategies; be brave in innovative spirit of practice; core technology advancing with times; unity& high efficiency & organization & coordination; these are core capabilities we are pursuing eternally.


Our quality view:

Quality is the core gene of Sebury. We improve, control and innovate it.